Radnor, PA – January 20, 2026: PixelRank received a Silver VETTY Award for Synovetin OA®, honoring excellence in consumer website design within the animal health care industry.
The North American Veterinary Community (NAVC) announced the winners of its 2025 VETTY Awards® program, which is dedicated to recognizing marketing excellence in the animal health care industry. Veterinary industry nonprofit and for-profit organizations and agencies throughout the world were invited to submit their projects for consideration during the 2025 awards program. Attending the ceremony was Dave Brinkhus, Founder & CEO of PixelRank, with client Exubrion Therapeutics.
Eric Schreiber, Dave Brinkhus, Cathy Levendoski, Jennifer Kirk, at VMX Orlando 2026 VETTY Awards
The Synovetin OA consumer website was designed and developed by PixelRank to connect caring dog owners with treatment centers nationwide, while championing an active, healthy lifestyle for dogs suffering from canine osteoarthritis. The site educates pet owners through clean typography, intuitive icon-box callouts, and illustrated charts that clearly convey the benefits of Synovetin OA. Credibility is reinforced through testimonial videos and featured press coverage, building trust and confidence among visitors.
Optimized for conversion, the site delivers a seamless, responsive experience across desktop and mobile devices, empowering users to contact the concierge via phone or form with ease. A robust SEO strategy further amplifies reach, significantly elevating Synovetin OA’s visibility in Google Search and positioning it strongly against competitors.
“The VETTY Awards honors the storytellers of animal healthcare,” said NAVC CEO Gene O’Neill. “These talented marketing and communications teams have an innate ability to create content that resonates with both veterinary professionals and consumers. NAVC is proud to celebrate their work and its impact on our industry.”
NAVC, the world’s leading provider of veterinary continuing education, introduced the VETTY Awards® competition in 2017 to recognize and reward marketing that helps fuel the rapidly growing animal health industry. Since its inception, the VETTY Awards® has rapidly grown to be a prestigious awards program, pulling entries from around the world and recognizing the best in marketing animal health care products, programs and services.
Veterinary industry nonprofit and for-profit organizations and agencies around the globe were invited to submit their projects for consideration during the 2025 awards program. Entrants included agencies and companies in veterinary clinics, pet pharmaceuticals, foods, diagnostic equipment, professional associations, advocacy groups and more. Each entry was rigorously reviewed by a judging panel, comprised of leaders in the creative marketing field, to ensure the highest standards of excellence were maintained.
On January 18th, 2026, PixelRank was among the VETTY Awards® winners recognized at the 43rd annual Veterinary Meeting & Expo (VMX), which took place at the Orange County Convention Center in Orlando, Florida. Presented by NAVC, VMX is the world’s largest and most comprehensive global veterinary education conference.
